LES TROPHEES DE LA COMMUNICATION 2015

 

‘a VR Success Story’

Samaritaine has won the “Trophee de la Communication 2015” award for the Digital Showroom designed and produced by ARFORIA. La Samaritaine is a prestigious and historic department store in the heart of Paris. The showroom is open to the public and hosts around 1500 visitors per week. The visitors discover the future Samaritaine through an interactive journey :

On-site :
– a Virtual Reality experience with the 3D headset in which the user flies over Paris and freely discovers the contemporary architecture and the project’s Art Deco characteristics
– a Touchscreen presents the project in its urban environment (3D photogrammetric reconstruction using aerial photos)

To prolong the visit :
An Augmented Reality mobile application (download SAMARITAINE application on AppStore or PlayStore)

Trophee de la Communication 2015  (Page 8):

http://trophees-communication.com/palmares/

Download the App here :

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